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Game Testing vs Play Testing (Player-Centric Gamification Tips)

Discover the Surprising Differences Between Game Testing and Play Testing for Effective Player-Centric Gamification Tips.

Step Action Novel Insight Risk Factors
1 Understand the player-centric approach A player-centric approach focuses on the player’s needs and preferences, rather than just the game‘s mechanics. This approach ensures that the game is enjoyable and engaging for the player. The risk of not understanding the player-centric approach is that the game may not be enjoyable or engaging for the player, leading to poor user experience and low engagement.
2 Use gamification techniques Gamification techniques can be used to make the game more engaging and enjoyable for the player. These techniques include points, badges, leaderboards, and rewards. The risk of using gamification techniques is that they may not be effective for all players, and some players may find them annoying or distracting.
3 Conduct usability testing methods Usability testing methods can be used to ensure that the game is easy to use and navigate for the player. These methods include user testing, heuristic evaluation, and cognitive walkthroughs. The risk of not conducting usability testing methods is that the game may be difficult to use or navigate, leading to poor user experience and low engagement.
4 Implement a bug reporting system A bug reporting system can be used to track and fix any issues or bugs in the game. This ensures that the game is functioning properly and provides a better user experience for the player. The risk of not implementing a bug reporting system is that any issues or bugs in the game may go unnoticed, leading to poor user experience and low engagement.
5 Create test case scenarios Test case scenarios can be used to ensure that the game is functioning properly and meets the player’s needs and preferences. These scenarios should cover all aspects of the game, including gameplay, graphics, and sound. The risk of not creating test case scenarios is that the game may not meet the player’s needs and preferences, leading to poor user experience and low engagement.
6 Track performance metrics Performance metrics tracking can be used to measure the game’s success and identify areas for improvement. These metrics include player engagement, retention, and satisfaction. The risk of not tracking performance metrics is that the game’s success may not be measurable, making it difficult to identify areas for improvement.
7 Use game design principles Game design principles can be used to create a game that is enjoyable and engaging for the player. These principles include challenge, feedback, and progression. The risk of not using game design principles is that the game may not be enjoyable or engaging for the player, leading to poor user experience and low engagement.

In summary, game testing and play testing are essential for creating a game that is enjoyable and engaging for the player. By using a player-centric approach, gamification techniques, usability testing methods, bug reporting systems, test case scenarios, performance metrics tracking, and game design principles, game developers can create a game that meets the player’s needs and preferences. However, the risk of not implementing these strategies is that the game may not be enjoyable or engaging for the player, leading to poor user experience and low engagement.

Contents

  1. What is a player-centric approach and why is it important in game testing?
  2. How can gamification techniques enhance the user experience (UX) of a game during playtesting?
  3. What role does quality assurance (QA) play in ensuring successful player-centric game testing?
  4. Why is having an effective bug reporting system crucial for player-centric game testing?
  5. How do test case scenarios help ensure that games are designed with players in mind during playtesting?
  6. What performance metrics should be tracked to measure the success of player-centric gamification efforts during game testing?
  7. What usability testing methods are most effective for evaluating the user experience (UX) of games from a player-centric perspective?
  8. How can incorporating game design principles into playtesting improve overall gameplay and engagement for players?
  9. Common Mistakes And Misconceptions

What is a player-centric approach and why is it important in game testing?

Step Action Novel Insight Risk Factors
1 Adopt a player-centric approach in game testing. A player-centric approach involves designing and testing games with the player’s needs and preferences in mind. This approach prioritizes player feedback analysis, user-centered game development, and iterative player-focused design process. The risk of not adopting a player-centric approach is creating games that do not meet the needs and preferences of the target audience, resulting in low player engagement and satisfaction.
2 Conduct playability testing methods to evaluate the game’s mechanics and user engagement. Playability testing methods involve assessing the game’s usability, gameplay mechanics, and user engagement. This step helps identify areas of the game that need improvement and optimization. The risk of not conducting playability testing is releasing a game with poor mechanics and low user engagement, resulting in negative reviews and low sales.
3 Observe player behavior during gameplay to gain insights into their preferences and needs. Player behavior observation involves watching players interact with the game and taking note of their actions and reactions. This step helps identify areas of the game that need improvement and optimization. The risk of not observing player behavior is missing out on valuable insights into player preferences and needs, resulting in a game that does not meet the target audience‘s expectations.
4 Conduct human-computer interaction research to understand how players interact with the game. Human-computer interaction research involves studying how players interact with the game and identifying areas of the game that need improvement and optimization. This step helps ensure that the game is user-friendly and easy to navigate. The risk of not conducting human-computer interaction research is creating a game that is difficult to navigate and use, resulting in low user engagement and satisfaction.
5 Incorporate gaming psychology principles into the game design to enhance player engagement and satisfaction. Gaming psychology principles involve understanding how players think and feel while playing games and using this knowledge to enhance player engagement and satisfaction. This step helps ensure that the game is enjoyable and rewarding for the player. The risk of not incorporating gaming psychology principles is creating a game that does not resonate with the target audience, resulting in low player engagement and satisfaction.
6 Plan a gamification strategy that aligns with the player-centric approach. A gamification strategy involves using game elements to enhance player engagement and motivation. This step helps ensure that the game is fun and rewarding for the player. The risk of not planning a gamification strategy is creating a game that lacks motivation and engagement, resulting in low player satisfaction.
7 Measure player satisfaction to evaluate the success of the player-centric approach. Player satisfaction measurement involves assessing how satisfied players are with the game and identifying areas of the game that need improvement and optimization. This step helps ensure that the game meets the needs and preferences of the target audience. The risk of not measuring player satisfaction is releasing a game that does not meet the target audience’s expectations, resulting in negative reviews and low sales.

How can gamification techniques enhance the user experience (UX) of a game during playtesting?

Step Action Novel Insight Risk Factors
1 Incorporate engagement techniques such as feedback loops, progression systems, and rewards. Feedback loops provide players with a sense of accomplishment and progress, while progression systems give players a clear path to follow. Rewards incentivize players to continue playing. Over-reliance on rewards can lead to players feeling like they are only playing for the rewards, rather than for the enjoyment of the game.
2 Implement leaderboards, badges, quests/missions/challenges, and social interaction/community building features. Leaderboards allow players to compete with each other, while badges and quests/missions/challenges provide players with goals to work towards. Social interaction/community building features allow players to connect with each other and build a sense of community. Overemphasis on competition can lead to players feeling discouraged if they are not performing well on the leaderboard. Poorly designed quests/missions/challenges can also lead to frustration and disengagement.
3 Offer personalization/customization options. Personalization/customization options allow players to tailor the game to their preferences and create a sense of ownership over their experience. Offering too many personalization/customization options can be overwhelming for players and lead to decision paralysis.
4 Provide onboarding/tutorials/introduction to game mechanics. Onboarding/tutorials/introduction to game mechanics help players understand how to play the game and what their goals are. Poorly designed onboarding/tutorials/introduction to game mechanics can lead to confusion and frustration.
5 Use gamified feedback mechanisms such as sound effects, animations, and visual cues. Gamified feedback mechanisms provide players with immediate feedback on their actions and create a sense of satisfaction. Overuse of gamified feedback mechanisms can lead to sensory overload and distract from the gameplay.
6 Utilize gameplay metrics and analytics to track player behavior and adjust the game accordingly. Gameplay metrics and analytics provide insights into how players are interacting with the game and what changes need to be made to improve the user experience. Over-reliance on gameplay metrics and analytics can lead to a focus on data over player experience. Poorly designed metrics can also lead to inaccurate or misleading data.

What role does quality assurance (QA) play in ensuring successful player-centric game testing?

Step Action Novel Insight Risk Factors
1 Define the scope of the game testing process QA plays a crucial role in defining the scope of the game testing process, which includes identifying the types of testing required, such as functional requirements testing, compatibility testing, regression testing, performance optimization, load testing, security and privacy compliance, localization and translation verification, accessibility standards adherence, and gameplay balancing evaluation. The risk factors involved in defining the scope of the game testing process include the possibility of overlooking certain types of testing, which can lead to issues with the game’s functionality, user experience, and overall quality.
2 Develop a bug tracking system QA is responsible for developing a bug tracking system that allows for efficient and effective tracking of bugs and issues found during testing. This system should include a clear and concise description of each bug, its severity, and steps to reproduce it. The risk factors involved in developing a bug tracking system include the possibility of overlooking certain bugs or issues, which can lead to issues with the game’s functionality, user experience, and overall quality.
3 Create test cases QA is responsible for creating test cases that cover all aspects of the game, including gameplay mechanics, user interface, and user experience. These test cases should be designed to identify any issues or bugs that may impact the player’s experience. The risk factors involved in creating test cases include the possibility of overlooking certain aspects of the game, which can lead to issues with the game’s functionality, user experience, and overall quality.
4 Ensure user experience (UX) design QA plays a critical role in ensuring that the game’s UX design is optimized for the player’s experience. This includes testing the game’s user interface, controls, and overall usability. The risk factors involved in ensuring UX design include the possibility of overlooking certain aspects of the game’s UX design, which can lead to issues with the game’s functionality, user experience, and overall quality.
5 Conduct functional requirements testing QA is responsible for conducting functional requirements testing to ensure that the game meets all of its functional requirements. This includes testing the game’s mechanics, features, and overall functionality. The risk factors involved in conducting functional requirements testing include the possibility of overlooking certain functional requirements, which can lead to issues with the game’s functionality, user experience, and overall quality.
6 Perform compatibility testing QA is responsible for performing compatibility testing to ensure that the game works on all platforms and devices. This includes testing the game on different operating systems, browsers, and hardware configurations. The risk factors involved in performing compatibility testing include the possibility of overlooking certain platforms or devices, which can lead to issues with the game’s functionality, user experience, and overall quality.
7 Conduct regression testing QA is responsible for conducting regression testing to ensure that changes made to the game do not impact its functionality or user experience. This includes testing the game after updates, patches, or new features have been added. The risk factors involved in conducting regression testing include the possibility of overlooking certain changes or updates, which can lead to issues with the game’s functionality, user experience, and overall quality.
8 Optimize game performance QA plays a critical role in optimizing the game’s performance to ensure that it runs smoothly and efficiently. This includes testing the game’s load times, frame rates, and overall performance. The risk factors involved in optimizing game performance include the possibility of overlooking certain performance issues, which can lead to issues with the game’s functionality, user experience, and overall quality.
9 Perform load testing QA is responsible for performing load testing to ensure that the game can handle a large number of players and interactions. This includes testing the game’s server capacity, network performance, and overall scalability. The risk factors involved in performing load testing include the possibility of overlooking certain load scenarios, which can lead to issues with the game’s functionality, user experience, and overall quality.
10 Ensure security and privacy compliance QA plays a critical role in ensuring that the game meets all security and privacy compliance requirements. This includes testing the game’s data encryption, user authentication, and overall security measures. The risk factors involved in ensuring security and privacy compliance include the possibility of overlooking certain security or privacy issues, which can lead to issues with the game’s functionality, user experience, and overall quality.
11 Verify localization and translation QA is responsible for verifying the game’s localization and translation to ensure that it is accurate and culturally appropriate. This includes testing the game’s language support, text formatting, and overall translation quality. The risk factors involved in verifying localization and translation include the possibility of overlooking certain cultural nuances or language issues, which can lead to issues with the game’s functionality, user experience, and overall quality.
12 Adhere to accessibility standards QA plays a critical role in ensuring that the game meets all accessibility standards, including those related to visual, auditory, and motor impairments. This includes testing the game’s accessibility features, such as text-to-speech, closed captioning, and overall usability. The risk factors involved in adhering to accessibility standards include the possibility of overlooking certain accessibility issues, which can lead to issues with the game’s functionality, user experience, and overall quality.
13 Evaluate gameplay balancing QA is responsible for evaluating the game’s gameplay balancing to ensure that it is fair and enjoyable for all players. This includes testing the game’s difficulty levels, character abilities, and overall gameplay mechanics. The risk factors involved in evaluating gameplay balancing include the possibility of overlooking certain gameplay mechanics or character abilities, which can lead to issues with the game’s functionality, user experience, and overall quality.
14 Implement test automation QA plays a critical role in implementing test automation to streamline the game testing process and improve efficiency. This includes using automated testing tools to test the game’s functionality, performance, and overall quality. The risk factors involved in implementing test automation include the possibility of overlooking certain aspects of the game, which can lead to issues with the game’s functionality, user experience, and overall quality.

Why is having an effective bug reporting system crucial for player-centric game testing?

Step Action Novel Insight Risk Factors
1 Implement an error tracking software Error tracking software allows for efficient and organized bug reporting, which is crucial for player-centric game testing. The implementation process may be time-consuming and require technical expertise.
2 Define bug severity levels Assigning severity levels to bugs helps prioritize which issues need to be addressed first. Misclassification of bug severity levels can lead to important issues being overlooked.
3 Establish an issue resolution workflow A clear workflow ensures that bugs are addressed in a timely and efficient manner. Lack of communication or unclear responsibilities can lead to delays in bug resolution.
4 Utilize test case management tools Test case management tools help organize and track testing efforts. Learning how to use new tools can be time-consuming and may require additional training.
5 Implement regression testing methods Regression testing ensures that previously fixed bugs do not resurface in future updates. Regression testing can be time-consuming and may require additional resources.
6 Conduct bug triage meetings Bug triage meetings help prioritize which bugs need to be addressed first and assign responsibilities for resolution. Scheduling and coordinating bug triage meetings can be challenging.
7 Utilize test automation frameworks Test automation can increase efficiency and accuracy in testing efforts. Implementing test automation can be time-consuming and may require additional technical expertise.
8 Utilize debugging strategies and root cause analysis Debugging and root cause analysis help identify the underlying issues causing bugs. Debugging and root cause analysis can be time-consuming and may require additional technical expertise.
9 Continuously integrate bug fixes Continuous integration ensures that bug fixes are implemented in a timely manner. Continuous integration can be challenging to implement and may require additional resources.

Having an effective bug reporting system is crucial for player-centric game testing because it allows for efficient and organized bug reporting. This can be achieved by implementing an error tracking software, defining bug severity levels, establishing an issue resolution workflow, utilizing test case management tools, implementing regression testing methods, conducting bug triage meetings, utilizing test automation frameworks, utilizing debugging strategies and root cause analysis, and continuously integrating bug fixes. However, there are potential risks associated with each step, such as the implementation process being time-consuming and requiring technical expertise, misclassification of bug severity levels, lack of communication or unclear responsibilities leading to delays in bug resolution, learning how to use new tools being time-consuming and requiring additional training, regression testing being time-consuming and requiring additional resources, scheduling and coordinating bug triage meetings being challenging, implementing test automation being time-consuming and requiring additional technical expertise, debugging and root cause analysis being time-consuming and requiring additional technical expertise, and continuous integration being challenging to implement and requiring additional resources.

How do test case scenarios help ensure that games are designed with players in mind during playtesting?

Step Action Novel Insight Risk Factors
1 Identify the test case scenarios based on the game mechanics, user interface, and user experience. Test case scenarios help ensure that the game is tested thoroughly and systematically. The risk of missing critical bugs or issues that could affect the player experience.
2 Create a test plan that outlines the test case scenarios and the expected results. A test plan helps ensure that the testing is organized and efficient. The risk of overlooking critical test scenarios or not testing all aspects of the game.
3 Execute the test case scenarios and record the results in a bug tracking system. A bug tracking system helps ensure that all issues are documented and tracked until they are resolved. The risk of not properly documenting or tracking issues, which could lead to unresolved bugs or issues.
4 Analyze the playtesting feedback and adjust the test case scenarios accordingly. Playtesting feedback analysis helps ensure that the game is designed with players in mind and that their feedback is taken into account. The risk of not properly analyzing the feedback or not making the necessary adjustments to the test case scenarios.
5 Repeat the iterative game development process until the game is fully optimized and balanced. Iterative game development helps ensure that the game is continuously improved and optimized based on player feedback and testing. The risk of not properly balancing the game or not optimizing it for performance or compatibility.

Note: Test case scenarios are an essential part of game testing and playtesting. They help ensure that the game is designed with players in mind and that all aspects of the game are thoroughly tested. By following a systematic and organized approach to testing, game developers can identify and resolve issues before the game is released to the public. Playtesting feedback analysis and iterative game development are also critical components of the game development process, as they help ensure that the game is continuously improved and optimized based on player feedback and testing.

What performance metrics should be tracked to measure the success of player-centric gamification efforts during game testing?

Step Action Novel Insight Risk Factors
1 Track retention rate Retention rate measures the percentage of players who return to the game after their initial play session. Retention rate can be influenced by external factors such as competition from other games or changes in the player’s personal life.
2 Measure user satisfaction score User satisfaction score measures how satisfied players are with the game experience. User satisfaction score can be influenced by personal preferences and biases.
3 Monitor task success rate Task success rate measures the percentage of players who successfully complete a given task or objective. Task success rate can be influenced by the difficulty of the task and the player’s skill level.
4 Calculate conversion rate Conversion rate measures the percentage of players who take a desired action, such as making an in-game purchase or sharing the game with friends. Conversion rate can be influenced by the value proposition of the desired action and the player’s willingness to engage with it.
5 Track click-through rate Click-through rate measures the percentage of players who click on a specific element, such as an in-game advertisement or a call-to-action button. Click-through rate can be influenced by the placement and design of the element, as well as the player’s interest in the content.
6 Measure time on task Time on task measures how long players spend on a specific task or objective. Time on task can be influenced by the complexity of the task and the player’s skill level.
7 Monitor error frequency Error frequency measures how often players make mistakes or encounter errors while playing the game. Error frequency can be influenced by the complexity of the game mechanics and the player’s familiarity with them.
8 Calculate fun factor rating Fun factor rating measures how enjoyable players find the game experience. Fun factor rating can be influenced by personal preferences and biases.
9 Track progression speed Progression speed measures how quickly players advance through the game’s levels or objectives. Progression speed can be influenced by the difficulty of the game and the player’s skill level.
10 Measure challenge level assessment Challenge level assessment measures how challenging players find the game experience. Challenge level assessment can be influenced by personal preferences and biases.
11 Analyze player feedback Player feedback analysis involves reviewing player comments and feedback to identify areas for improvement. Player feedback can be biased or unrepresentative of the overall player base.
12 Evaluate gameplay flow Gameplay flow evaluation measures how smoothly players move through the game experience. Gameplay flow can be influenced by the complexity of the game mechanics and the player’s familiarity with them.
13 Observe user behavior User behavior observation involves tracking how players interact with the game and identifying patterns of behavior. User behavior can be influenced by external factors such as distractions or interruptions.
14 Measure player motivation Player motivation measurement involves assessing what motivates players to engage with the game and continue playing. Player motivation can be influenced by personal preferences and biases.

What usability testing methods are most effective for evaluating the user experience (UX) of games from a player-centric perspective?

Step Action Novel Insight Risk Factors
1 Conduct cognitive walkthroughs to identify potential usability issues from a player-centric perspective. Cognitive walkthroughs involve simulating the user’s thought process while interacting with the game to identify potential usability issues. This method is effective in identifying issues that may not be immediately apparent to the designer. The results of cognitive walkthroughs may be subjective and dependent on the expertise of the evaluator.
2 Perform heuristic evaluations to assess the game‘s compliance with established design principles. Heuristic evaluations involve assessing the game’s compliance with established design principles to identify potential usability issues. This method is effective in identifying issues related to consistency, feedback, and error prevention. The results of heuristic evaluations may be subjective and dependent on the expertise of the evaluator.
3 Conduct A/B testing to compare the effectiveness of different design elements. A/B testing involves comparing the effectiveness of different design elements by randomly assigning users to different versions of the game. This method is effective in identifying which design elements are most effective in improving the user experience. A/B testing may be time-consuming and require a large sample size to produce statistically significant results.
4 Use eye tracking studies to identify areas of the game that attract the user’s attention. Eye tracking studies involve using specialized equipment to track the user’s eye movements while interacting with the game. This method is effective in identifying areas of the game that attract the user’s attention and may be used to optimize the placement of important information. Eye tracking studies may be expensive and require specialized equipment and expertise.
5 Conduct focus groups to gather feedback from a group of players. Focus groups involve gathering feedback from a group of players to identify potential usability issues and gather suggestions for improvement. This method is effective in identifying issues related to player preferences and expectations. Focus groups may be time-consuming and require a large sample size to produce statistically significant results.
6 Use surveys and questionnaires to gather feedback from a large number of players. Surveys and questionnaires involve gathering feedback from a large number of players to identify potential usability issues and gather suggestions for improvement. This method is effective in identifying issues related to player preferences and expectations. Surveys and questionnaires may be subject to response bias and may not provide detailed feedback on specific usability issues.
7 Analyze in-game analytics to identify patterns in player behavior. In-game analytics involve analyzing data collected from the game to identify patterns in player behavior. This method is effective in identifying potential usability issues and optimizing the game’s design to improve the user experience. In-game analytics may be time-consuming and require specialized expertise to analyze the data effectively.
8 Use heat maps to visualize areas of the game that attract the user’s attention. Heat maps involve using software to visualize areas of the game that attract the user’s attention. This method is effective in identifying areas of the game that may require optimization to improve the user experience. Heat maps may be expensive and require specialized software and expertise.
9 Conduct clickstream analysis to identify potential usability issues. Clickstream analysis involves analyzing the sequence of user actions while interacting with the game to identify potential usability issues. This method is effective in identifying issues related to navigation and user flow. Clickstream analysis may be time-consuming and require specialized expertise to analyze the data effectively.
10 Use remote usability testing to gather feedback from players in different locations. Remote usability testing involves gathering feedback from players in different locations to identify potential usability issues and gather suggestions for improvement. This method is effective in identifying issues related to player preferences and expectations. Remote usability testing may be subject to technical issues and may not provide detailed feedback on specific usability issues.
11 Conduct expert reviews to gather feedback from experienced game designers. Expert reviews involve gathering feedback from experienced game designers to identify potential usability issues and gather suggestions for improvement. This method is effective in identifying issues related to established design principles and best practices. Expert reviews may be expensive and require specialized expertise to conduct effectively.
12 Gather user feedback through social media and online forums. User feedback involves gathering feedback from players through social media and online forums to identify potential usability issues and gather suggestions for improvement. This method is effective in identifying issues related to player preferences and expectations. User feedback may be subject to response bias and may not provide detailed feedback on specific usability issues.

How can incorporating game design principles into playtesting improve overall gameplay and engagement for players?

Step Action Novel Insight Risk Factors
1 Incorporate gamification elements into playtesting Gamification elements can enhance user engagement and motivation Overuse of gamification elements can lead to a decrease in intrinsic motivation
2 Optimize game mechanics based on playtest feedback Game mechanics optimization can improve gameplay flow and fun factor Over-optimization can lead to a lack of challenge and boredom
3 Implement a reward system based on playtest data Reward systems can increase player motivation and engagement Poorly designed reward systems can lead to unfairness and frustration
4 Analyze playtest data to adjust gameplay pacing Adjusting gameplay pacing can improve overall player experience Poorly executed pacing adjustments can disrupt the game‘s flow
5 Integrate feedback from playtesting into iterative game development cycle Iterative development can lead to a more polished and engaging final product Over-reliance on playtest feedback can lead to a lack of creative vision
6 Use user experience enhancement methods to improve overall gameplay Enhancing user experience can lead to increased player satisfaction and engagement Overcomplicating user experience can lead to confusion and frustration
7 Balance game difficulty based on playtest data Difficulty balancing can lead to a more enjoyable and challenging game Poorly balanced difficulty can lead to player frustration and disengagement
8 Analyze player motivation using tools such as surveys and interviews Understanding player motivation can lead to more effective game design decisions Overgeneralizing player motivation can lead to inaccurate assumptions
9 Interpret playtest data to make informed game design decisions Data interpretation can lead to more effective game design decisions Misinterpreting data can lead to poor design decisions

Note: It is important to note that incorporating game design principles into playtesting is not a one-size-fits-all solution and may vary depending on the game and target audience. It is also important to balance the use of data-driven decisions with creative vision to ensure a well-designed and engaging game.

Common Mistakes And Misconceptions

Mistake/Misconception Correct Viewpoint
Game testing and play testing are the same thing. Game testing and play testing are two different things with distinct objectives. Game testing is focused on identifying bugs, glitches, and technical issues in a game while playtesting is centered around evaluating the gameplay experience from a player’s perspective.
Playtesting can replace game testing entirely. While playtesting provides valuable feedback on the overall gaming experience, it cannot replace game testing as it does not focus on identifying technical issues that may affect gameplay or cause crashes. Both types of tests should be conducted to ensure a high-quality gaming experience for players.
Gamification only involves adding points, badges, and leaderboards to games. Gamification goes beyond just adding superficial rewards like points or badges to games; it involves using game design principles to motivate players towards achieving specific goals or behaviors through intrinsic motivation rather than extrinsic rewards alone.
Player-centric gamification means catering solely to player preferences. Player-centric gamification involves understanding player preferences but also balancing them with business objectives such as increasing engagement or revenue generation for the company behind the game. It requires finding a balance between what players want and what will ultimately benefit both parties involved in creating and playing the game.